Give Clarity – More Power to Charities

Brand Identity, Website

Client: Give Clarity

Who?

Giveclarity is a successful consulting partner for non-profits using Salesforce. Our challenge was to develop a brand strategy and visual identity to support the businesses ambitious growth plans. We needed to build a brand that represented improving results and a service trusted by by today’s leading charities and non-profits.

What?

With its long-term experience of the Salesforce solution, Giveclarity understood the importance of staying relevant better than most. With this in mind, the company set about evolving its brand resulting in an overhaul of values, mission and vision statements. A new articulation of the Giveclarity brand was coined: Achieve Wonders. These elements were accompanied by a compelling visual identity evolution bringing simplicity and boldness to the identity. Enlivened with digitally native colours, the cleanliness speaks of Giveclarity’s enduring focus on improving client’s fundraising solution.

The level of collaboration between the Mighty team and Giveclarity was absolutely brilliant; communication was open and honest… delivering the project on time and within budget.

Julia Whitehead

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